About us

Since 2016, ASN has played a huge role in empowering African youth to rise up, as well as hosted an African Sports Business Forum in Johannesburg, South Africa which proved to be a huge success in empowering the youth to believe in themselves.

Our mission

To provide a platform to strengthen and encourage the engagement in sports enterprise.

Our vision

To contribute towards reduced inequalities, and increasing decent work and economic growth through sports enterprise


  • African sports festival.
  • Sports entrepreneurial leadership boot camps.
  • Girls initiative: ASN soccer teams.
  • #AfricanSportsRising campaign.
  • Young people’s sports association.


  • Sensitization and awareness on the importance of sports entrepreneurship.
  • Job creation for youth through sports enterprise.
  • Creating opportunities to identify and address social challenges.
  • Influencing policy in the sports industry.